Case Study Mercadobon
Bonaire's marketplace, brought into one storefront.
MercadoBon connects Bonaire's verified local sellers with everyone who buys from them — from restaurants, bars, hotels, and retailers to households across the island — so they can browse, compare prices, and get orders delivered to their door.
Overview
A B2B2C marketplace built for an island economy.
Buying on Bonaire meant phone calls, WhatsApp threads, and price lists scattered across dozens of suppliers — whether you ran a restaurant or just needed supplies at home. MercadoBon brings it into one place: a single storefront where businesses and individuals find verified local sellers, compare prices, and order directly.
Buyers browse a shared catalog, compare prices across sellers, and get products delivered to their doorstep — while sellers get a proper online channel to the island's businesses and households alike.
What we did
We designed and built the storefront around both kinds of buyers: a fast, catalog-first experience for browsing products, comparing prices between verified sellers, and ordering directly — whether you're stocking a restaurant or a household.
Verified sellers keep the marketplace trustworthy for buyers of every size, and the catalog is structured to stay quick and easy to navigate as more sellers and products come online.
Outcome
- Local sellers reach the island's businesses and households online.
- Buyers — from hotels to individuals — browse verified sellers, compare prices, and order in one place.
- Orders arrive at the doorstep, keeping the whole flow inside one storefront.
MercadoBon turns a fragmented, offline buying process into a single storefront the whole island can use — business or household, order to your door.